Intermediate · Lesson 7 of 10
Testing and iteration
10 min
By the end you will
Run small, fair tests and keep what works.
Test one thing at a time
Pick one variable: the hook style, the format, the length, the time of day or the visual. Keep everything else similar. Run it for several posts, not one, because a single post can go up or down for reasons you cannot see.
Continue with the full lesson
Worked example, common mistakes, checklist, a practice task and the quiz - plus 9 more lessons and the intermediate certificate.
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